In collaboration with Zando, I developed a range of creative assets for the launch of Sweet July Books, the publishing imprint of Ayesha Curry’s lifestyle brand, Sweet July. This high-visibility, 360° campaign marked the imprint’s debut and centered on Honeysuckle and Bone, the first release by author Trisha Tobias.

I was responsible for the designing, animating, and editing of deliverables to be distributed across digital platforms. I used Adobe Photoshop for image prep and layout, Adobe After Effects for animation (Z-space and Puppet Warp), and Adobe Premiere for editing, captioning, and rendering. The goal was to create a unified visual system that celebrated both the book and the brand’s launch.